Narrativa® Media Kit
Welcome to the official media kit for Narrativa®. Here you’ll find our brand assets, guidelines, and usage rules to help you represent our brand accurately and consistently. Please review these details before publishing any materials that feature Narrativa®.
Need clarity on anything? Please email [email protected].
Logos

Our logo is the cornerstone of the Narrativa® identity. To ensure consistency, please use only the approved versions available here.
• Standard Logo: Designed for use on dark backgrounds.
• Alternate Logo: Designed for use on light backgrounds.
• Bug Version: Optimized for digital profiles and 1:1 spaces (e.g., social media).
• Plain Version: A simplified white logo without the blue square; for limited use.
Backgrounds

These backgrounds are designed to reflect our bold, modern aesthetic for maximum visual impact. They provide a versatile foundation for digital and print assets, ensuring that every application communicates a consistent and contemporary identity for Narrativa®.
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Gradient Blurs: The preferred standard backgrounds.
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Black (#000000): Clean, alternative option.
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White (#ffffff): Use sparingly for simplicity.
Color palette

The Narrativa® palette is built for clarity and contrast.
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White (#ffffff): Primary text color on dark backgrounds.
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Black (#000000): Primary text color on light backgrounds.
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Dark Blue (#01008e): Secondary non-text accents and outlines.
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Moderate Magenta (#b742be): Accent color for subheadings, emphasis, and links.
Typography

Typography is the visual voice of Narrativa®. Consistent use of type reinforces brand identity, builds trust, and ensures every message feels recognizably ours.
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Typeface: Narrativa® exclusively uses the Poppins typeface.
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Use bold sparingly for emphasis.
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“Narrativa®” should always be expressed with the registered trademark symbol.
Writing style

The Narrativa® writing style is key to the brand, ensuring our communications remain professional and accessible.
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Narrativa® follows AP Stylebook guidelines to ensure consistency and accuracy.
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Languages: English is our primary language, though many materials are also presented in Spanish to reflect the diverse communities we serve.
About us

Narrativa® is powered by people, technology, and a shared mission to transform how content is created.
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Company Story and Team: Learn more about our journey, vision for the future, and the passionate people who make Narrativa® run.
- Boilerplate: Access our official company description for press and media use.

