Narrativa® Navigator for News Automation
How Diario Sport scales global sports coverage with AI

Diario Sport, a leading Spanish sports outlet with a strong editorial focus on Barça, relies on Narrativa® Navigator to deliver instant, high-quality sports coverage across football, basketball, tennis, and other global competitions—including U.S.-based leagues and events.
Beyond major events, Diario Sport also uses Narrativa® Navigator to cover minor leagues and lesser-known competitions—a strategy that not only expands content reach but also attracts highly targeted traffic. These detailed updates on smaller teams and leagues have proven valuable in converting readers into loyal visitors and driving new business opportunities through niche audience engagement.
Real-time sports reporting at scale
From LaLiga and Champions League previews to NBA summaries and tennis match reports, Diario Sport uses Narrativa® Navigator to cover dozens of matches daily—automatically and accurately.
Narrativa® Navigator generates:
- Match previews and post-game recaps
- Multisport coverage (football, basketball, tennis, more)
- Real-time updates across Spanish and international events
- Content localized to Diario Sport’s tone
AI that delivers results
Narrativa® Navigator turns structured sports data into compelling, SEO-optimized articles in real time. With this system in place, Diario Sport can:
- Publish match coverage within minutes
- Maintain consistent quality and editorial voice
- Expand coverage, especially for U.S. sports content, without scaling headcount
More speed, less overhead
By automating routine match reporting, Diario Sport has freed up its editorial team to focus on analysis, interviews, and breaking news, while ensuring fans stay informed—faster than ever.