November 27, 2023

Uses of generative AI in the Life Sciences: Part II

By Ehab Naim

In a previous article, we mentioned four benefits and provided use cases for generative artificial intelligence in the life sciences industry. (Make sure you read that here!). However, in this article, we explore other areas where generative artificial intelligence could deliver significant value.

As a refresher, generative artificial intelligence is a subclass of artificial intelligence (AI) that can create novel outputs, like text, images, and videos, among others. The outcome is produced based on the training data that were provided to the generative AI models. Then, the model uses the information it learned from the training datasets to create a unique output.   

Let’s dive deeper into the other potential uses of generative AI.

1-  Support healthcare professionals in their decision-making process

This area adds to the previously-mentioned “Personalized Medicine”. Genetic sequencing is an approach that allows determining the complete DNA sequence of organisms. Generative AI can analyze individuals’ DNA sequencing results, which helps identify disorders like cancer, heart disease, and other conditions to which people could be vulnerable because of their genetic makeup.

In other words, with the use of generative AI’s strong analytical capacity, critical health insights could be extracted. Healthcare professionals leverage this information to unearth markers of diseases that could not be previously or easily identified. In turn, it allows healthcare professionals to make informed decisions about preventive approaches to minimize the impact of these genes on the overall health of people to the extent of delaying or even preventing the appearance of the diseases linked to these genes.

2-  Protect patient privacy

Maintaining strong privacy practices is one of the most important policies in healthcare. Another issue is the lack of sufficient healthcare datasets to train models. However, a limited number of relevant datasets and strong privacy policies could simply restrict access to valuable information, which, when analyzed and utilized, could produce never-before-seen insights about diagnoses, treatments, and more. Therefore, it is essential to maintain a proper balance between datasets of suitable size, privacy, as well as information access. This is an area where generative AI proves to be of significant value.

One of the perks of generative AI models is their capacity to generate synthetic information based on a limited amount of data used to train them. So, why is this important here? Well, when data scarcity and privacy hinder the progress that could save people’s lives, generative AI could be utilized to overcome these challenges. It can generate new data that realistically simulate the training datasets while still being unique. Moreover, it upholds privacy and anonymity since the generated information does not pertain to actual patients. This way, unique insights could be extracted without compromising patient privacy.

3-  Streamline administrative work

In its current form, the healthcare system drowns physicians in administrative tasks that consume significant time and effort. Generative AI provides great potential in this area, as it could help physicians automate processes like filing insurance claims and payer correspondence. This can even be further tailored to a specific organization’s needs by training the generative AI models on patient datasets that are specific to that hospital or medical center. This way, documents, such as insurance submissions, are filed easily, taking the stress away from physicians and allowing them to focus more on their patients.

In addition to the above, generative AI offers value in optimizing and streamlining other processes. Examples of the latter include providing information related to pre-surgery instructions, creating a discharge plan for patients, supporting automatic patient referrals based on insight from their doctor’s notes and documents, and much more.

What does Narrativa offer?

Narrativa, a leading generative AI company, offers many important solutions that help pharmaceutical and biotechnology companies get their products to the market promptly and efficiently. The company champions solutions that utilize generative AI and related technologies to automate the creation of many regulatory documents such as: Clinical Study Reports (CSRs),  Tables, Listings, and Figures (TLFs), Patient Safety Narratives, and more.

In addition, Narrativa has an anonymization and redaction tool for clinical documents, which helps companies protect both personal and commercially sensitive information with a press of a few clicks! Our Life Sciences partners always approach us with requests to build solutions that help them streamline many time-consuming processes. Narrativa allows them to utilize the potential of their teams of medical writers, biostatisticians, and other professionals in more critical areas that require human thought and input.  

Narrativa has its own platform that not only serves the Life Sciences industry, but also other industries, like marketing, entertainment, and finance. We have partnered with leading organizations, such as the Leukemia & Lymphoma Society, Microsoft, The Wall Street Journal, and many other leading organizations and companies. 

About Narrativa

Narrativa is an internationally recognized generative AI content company that believes people and artificial intelligence are better together. Through its proprietary content automation platform, teams of all types and sizes are empowered to build and deploy smart composition, business intelligence reporting, and process optimization content solutions for internal and external audiences alike. 

Its tech stack, consisting of data extraction, data analysis, natural language processing (NLP), and natural language generation (NLG) tools, all seamlessly work together to produce content quickly and at scale. In this way, Narrativa supports the growth of businesses across a variety of industries, while also saving them both time and money. Accelerate the potential with Narrativa.

Contact us to learn more about our solutions!

Share

Book a demo to learn more about how our Generative AI content automation platform can transform your business.

Book a demo to learn more about how our Generative AI content automation platform can transform your business.