Starting a business? This one’s for you!

Generative artificial intelligence (GenAI) technologies are building significant momentum across various economic domains and industries. Its subclasses, such as natural language processing (NLP) and natural language generation (NLG), which help computers understand, interpret, and respond in human-like language, are revolutionizing the landscape of how we interact with technology and access information. In this article, we will explore how NLP and NLG could help startup companies improve their products, services, and customer engagement experience. Starting a business? This one’s for you!

Enhancing customer experience

One of the most significant advantages of generative AI is its ability to improve the customer experience. For example, chatbots provide 24/7 support to customers, answer their queries, respond to their questions, and much more. This is all done in a conversational manner, similar to what you would expect from messaging a person. This results in reduced human workload and improved customer satisfaction since answers are provided as soon as a question or query is given.

Utilizing GenAI in this area helps startups with limited human and financial resources. This is because, with chatbots, the human capital could be directed toward more critical processes. Also, the rate of customer complaints about long wait times would be drastically reduced.

Another application related to enhanced customer experience is content generation. With the use of GenAI, humans don’t have to find inspiration to write text. Instead, the technology allows companies to customize content in structure and tone to match the preferences of their clients. Personalization of content is important for established business and startups alike.

In essence, to succeed as a startup your company needs to engage customers promptly and correctly. Therefore, implementing generative AI could be critical in the early stages of your business as well as during the growth phases.

Supporting sales and marketing efforts

Generative AI and related technologies also have significant potential in sales and marketing, which is critical for the success of startups. In these domains, GenAI helps analyze customer data and identifies patterns that humans could easily miss. This way, the marketing efforts would be focused more effectively, driving growth for the startup. Moreover, generative AI can be used to craft several versions of one marketing message, personalize it, and adjust its tone. Ultimately, this improves the message’s effectiveness, resonation, and customer engagement. This is key for the growth of startups in this era dominated by technology.

Improving product development

To many startups, building a functional, well-received product that fills a need is necessary for success, and you guessed it… generative AI can be utilized here in multiple ways as well!

It helps startups analyze customer feedback and create reports with insights that help companies improve the products and services they deliver to their clients. It allows for the prioritization of development efforts, providing a better product or service. In addition, they can be used to make product descriptions, roadmaps, and plenty of other types of content that help your startup communicate vision and strategy to both customers and stakeholders.

Narrativa’s platform

Narrativa hosts a generative AI-driven platform that can do so much more than what we’ve mentioned above. It can analyze large datasets for insights, generate real-time reports, craft multiple versions of marketing messages, write articles, change tone, and a wealth of other features that can help you launch, boost, and support your startup’s growth.

Whether you are launching a financial service startup, sales and marketing agency, entertainment firm, or healthcare business, we have got you covered. We can even develop a solution specifically for you and the needs of your business! 

About Narrativa

Narrativa is an internationally recognized generative AI content company that believes people and artificial intelligence are better together. Through its proprietary content automation platform, teams of all types and sizes are empowered to build and deploy smart composition, business intelligence reporting, and process optimization content solutions for internal and external audiences alike. 

Its tech stack, consisting of data extraction, data analysis, natural language processing (NLP), and natural language generation (NLG) tools, all seamlessly work together to produce content quickly and at scale. In this way, Narrativa supports the growth of businesses across a variety of industries, while also saving them both time and money. Accelerate the potential with Narrativa.

Contact us to learn more about our solutions!